![]() These typefaces had high stroke contrast and were more upright than their Old Style predecessors. The successors to the Old Style serifs were called Transitional serifs, which made their first appearance in the 1700s. This style includes Garamond and Goudy Old Style. Emerging in the 1500s, the first serifs were Old Style serifs. Serifs include slight projections that finish off the strokes of their letterforms (called serifs, where the style gets its name). The New York Times logo is a classic, ubiquitous example of blackletter type, as are many other popular newspaper titles.Īfter blackletter came the first serif typefaces. These early typefaces were reminiscent of handwritten calligraphy. The oldest typefaces were called blackletter, and date back to the 1400s. (This kind of information can generally be found in the commercial descriptions of the various fonts.) History of Typeface Styles Different typefaces are more legible than others at small sizes, while others are more suitable for larger type. Not all serif and sans serif typefaces are equally suitable for both body and headline copy. Monospaced typefaces are generally used for displaying code, though they can also be used for body and headline copy, and were originally used on typewriters. ![]() There are five basic classifications of typefaces: serif, sans serif, script, monospaced, and display.Īs a general rule, serif and sans serif typefaces are used for either body copy or headlines (including titles, logos, etc.), while script and display typefaces are only used for headlines. ![]() Taking time to learn about typographical elements can help any designer improve their craft and create superior finished projects. Great typography can elevate a design from “good” to “amazing,” while bad typography (or worse - illegible type) can make even the “best” designs unusable. Possibly with the exception of color, the typeface styles used in a design have a greater impact on the way a user perceives that design than virtually any other individual design element. Virtually all designers, from brand designers to UI designers to dedicated typography designers, can benefit from expanding their knowledge of typography and the classification of typefaces.
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